8 Things to consider when creating reels.
- by demeter
- Mar 21, 2022
- 2 min read
Updated: Oct 27, 2024
If you're all set to join the reels trend but unsure about what reels are and how they relate to Instagram growth, here's a brief explanation. A reel is a brief and engaging video crafted on Instagram to add creativity and a personal touch to your brand.
Now that we have that in the clear ,lets get straight into what you need to consider when creating reels.
ORIGINALITY
The whole point of coming up with a reel is to inject life and personality into your brand on instagram . By using other peoples content , you would be negating the purpose of a reel in the first place. When you get to create reels it is an ample opportunity to go all out on the creativity and to add a little bit of spice to your brand.
ON-SCREEN TEXT
Imagine being in a boring setting and you want to scroll through your reels and for obvious reasons you cant have your sound turned on. It would be a little sad fif you missed out on some pretty interesting content. This is where on screen text comes in .It helps you optimize your content to cater to a variety of users on the platform .
INCLUDE A CTA
Including a call to action gives your reel a sense of purpose . This can be to direct your users to your website or to your stories etc .
ADD VALUE
Every one seeks out value in one way or another and they do not particulary care about you but the way you can benefit them . When coming up with your content , ask yourself if that piece of content will serve someone and if it is in alignement with your content pillars.
REMOVE WATERMARKS
Instagram prioritizes content that was made on the app as opposed to content created on tiktok . As a creator you want the algorithm to favor you right . So taking into consideration this factor will serve to your advantage.
TRENDS
You can choose to be a trend setter or hop on different trends . The sky is the limit on this one . Trends help you get discovered on your explore page while also experimenting with new sounds . Own our creativity.
POST CONSISTENTLY
It goes without saying that consistency plays a major role in instagram growth , whether it is through a static post or through video content . Instagram pushes out content that viewers constantly interact with . It is then up to you to put out as many reels as you can .
TEXT PLACEMENT
Quality content goes a long way in the world on instagram reels . Make sure you pay attention to where you place your text to ensure that it isnt cut off.
Keep these in mind as you create your reels .
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